Guide 03 · 23 pages

Launch, Legal and Visibility

Ship Your App: App Store, Google Play & Legal Guide

App Store submission, Google Play, domains, privacy policy, trademark, ASO, GDPR and a launch checklist.

App StorePlay StoreLegalTrademarkASO
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Guide 03 of the React Native + Django series. Instant PDF download.

Launch, Legal and Visibility
Why this exists

Written while shipping, not after

You can build a genuinely good app and still get rejected because your privacy policy URL returns a 404. You can spend months on a product and lose the name to someone who filed a trademark first. This guide covers everything that happens after the code is done — the part most developers put off until it's blocking a launch.

What's inside

9 things you'll walk away with

Every dependency is pinned and every snippet came out of a real codebase.

  • Domain and subdomain architecture mapped out before you move anything
  • Privacy policy and Terms of Service — what to disclose based on your specific features, which generators to use, where to host it
  • Trademark and copyright — what protection you already have automatically, what needs a USPTO filing, TM vs ® symbols, and when international actually matters
  • Your marketing page — what Apple requires, Netlify deploy in five minutes, Open Graph images for social sharing
  • App Store submission — screenshot specs, the TestFlight process, and every common rejection reason with how to avoid it
  • Google Play submission — keystore backup (lose it and you lose your app permanently), AAB builds, staged rollout, the Data Safety section
  • App Store Optimization — the four levers that move rankings, keyword research tools, and when to prompt for a review
  • GDPR and CCPA — what indie apps actually need to do, plus the account deletion endpoint Apple has required since 2022
  • A complete pre-launch checklist across infrastructure, legal, marketing, App Store and Google Play

Who this is for

Developers approaching a first launch who'd rather get it right than fix rejections afterward. Nothing here is legal advice — it's the practical version of what an indie developer actually needs to handle.

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Every guide, from first commit to the App Store, the web and automated social posting. 146 pages total.

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Noah Davison

Noah Davison

I'm a software engineer who builds and ships apps on nights and weekends. These guides are what I wish existed while I was doing it: the real architecture, the pinned versions, and the traps that cost me whole evenings. Everything in them runs in production in an app with real users.